Social Media Evaluation Tools

When implementing a social media plan, it’s important to evaluate your results and see what impact you have had. There are several tools available to measure social media outcomes. Some useful tools include:

Social Page Evaluator, which evaluates the value of Facebook Pages in terms of reaching audiences:

Twinfluence, which evaluates reach and influence of Twitter accounts:, which is an online relay system that lets you donate a tweet a day to help raise awareness for causes:

These tools, courtesy of Chris Rottler at Knowledge for Health, and others like them will help you see the impact of your tweets, posts and more.